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Which Events Are Best for Your Customer Base?

There are 3 main types of players in our industry and understanding which type of players make up the majority of your customer base is critical to the success of your in-store events. Every local...

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Using Facebook to Market In-Store Events

As the world continues to head back to normalcy, events are becoming an increasingly talked about topic. Many of the large game manufacturers have announced their plans to return to organized play...

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Using Facebook to Market In-Store Events

Organized play is becoming a more popular topic among many of the large game manufacturers. The world is beginning to open up again and many retailers have also begun thinking about bringing back...

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What to Consider Before Adding a New Game to Your Inventory

It’s a big question. ‘Should I stock a new game?’ Scary stuff. Well, it doesn’t have to be. We put together four considerations you should make when you see a new game that...

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Items to Consider Before Adding a New Game to Your Inventory - Video

The decision to bring a new game into your inventory comes with risks, to say the least. Well not to worry, we have put together a list of items that game store retailers should consider before...

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Retailer Spotlight: Gamer’s Lair

“It was always a home away from home where you could sit down with your friends, play some fun games, open packs, show off your collection. It was a place you could feel welcome.”

Dylan...

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Marketing Sales & Product Releases - Video

We have a summer filled with upcoming product releases so retailers need to be thinking about and planning how they will market product releases to their customers. We have created a list of some...

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How to Market Sales & Product Releases

This might sound obvious, but knowing how to market sales and product releases can be an easy source of revenue for you. Ok, you knew that already, it’s not exactly rocket surgery, but there...

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Optimizing Product Pages

Creating an effective product page is an extremely important part of converting visitors to customers. Getting your customers to your website is often the easy part of the sales funnel, with...

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Optimizing Your About Us Page

Another important page to take your time and get right is the ‘About Us’ page. This is a frequently visited part of your website, so making sure you get it right can pay dividends with...

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